Roofing resources and guides for Wisconsin homeowners | Badger Roofing of Wisconsin

Wisconsin Homeowner Roofing Resources | Guides, Articles & Local Blogs

Badger Roofing of Wisconsin | roofing resources and guides for Dane County and Rock County homeowners

Everything a Wisconsin Homeowner Needs to Make a Confident Roofing Decision in One Place.

Most homeowners go into a roof replacement knowing almost nothing about the process. Contractors count on that. This page exists to change it. Below you will find free downloadable manufacturer guides, curated roofing articles, and Badger Roofing blog posts written specifically for homeowners in Stoughton, Dane County, Rock County, and South-Central Wisconsin. Read before you call anyone, including us.

Replacing a roof is a $10,000 to $20,000 decision for most Wisconsin homeowners. The homeowners who get the best outcomes are the ones who understand what they are buying before the first contractor walks up their driveway. That means knowing what questions to ask, what materials are right for a Wisconsin climate, how insurance claims actually work, and what separates a legitimate local roofer from an out-of-area storm chaser who will be gone before your first winter leak shows up.

This page pulls together three types of resources in one place. First, free downloadable PDFs directly from the manufacturers who make the materials going on your roof, including installation guides, product specifications, and homeowner warranty documentation from brands like GAF, Owens Corning, and Malarkey. Second, curated roofing articles and research from trusted sources across the web, including real homeowner discussions from communities like Reddit where unfiltered experience cuts through marketing language. Third, roofing blog posts written by Badger Roofing of Wisconsin for Wisconsin homeowners, covering everything from roof replacement costs to storm damage claims to repair vs. replacement decisions.

Use this page before you get your first estimate. Use it again before you sign anything. If you read through these resources and still have questions about your specific roof in Stoughton, Oregon, Cottage Grove, McFarland, Fitchburg, Edgerton, Evansville, Milton, Janesville, Sun Prairie, Fort Atkinson, Monona, or Madison, a free inspection from Badger Roofing gets you a real answer from a licensed Wisconsin contractor with no obligation and no sales pressure.

All guides and articles on this page are free. No email required to download. Questions about your specific roof? Call (608) 575-3416.
Have a Question About Your Roof?
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Manufacturer Roofing Guides You Can Download Right Now

These are the actual technical and homeowner guides published by the manufacturers who make the materials going on Wisconsin roofs. Free, no login, no form to fill out.

Asphalt Shingle Guides

Free PDF GAF

Residential Full Line Reference Guide

Complete overview of GAF's residential shingle and roofing system lineup. Covers product specs, color options, warranty tiers, and system components. Essential reference before choosing a shingle product.

Download Guide
Free PDF GAF

Pro Field Guide for Steep-Slope Roofs

GAF's installation and best-practice guide for residential steep-slope roofing. Covers underlayment, ice and water shield, ventilation, and shingle installation. Good reference for understanding what a proper Wisconsin install requires.

Download Guide
Free PDF Owens Corning

Total Protection Roofing System Homeowner Guide

Written specifically for homeowners. Explains how the components of a complete roofing system work together, what to look for when evaluating contractors, and how to protect your home through a proper installation.

Download Guide
Free PDF Owens Corning

Roofing Essentials Quick Reference Guide

A fast-reference overview of Owens Corning's roofing system essentials. Covers starter strips, underlayment, hip and ridge caps, and ventilation. Helps you understand what every line item in your estimate actually means.

Download Guide
Free PDF Malarkey

Product Data Guide — Full Line

Malarkey's complete product data reference covering all shingle lines including impact-resistant Class 4 options. Relevant for Wisconsin homeowners in Dane County and Rock County where hail is a regular seasonal event.

Download Guide
Free PDF Malarkey

Designer Shingle Installation Instructions

Step-by-step installation guide for Malarkey designer shingles. Covers fastening patterns, exposure specs, starter strip requirements, and flashing details. Know what proper installation looks like before your job starts.

Download Guide

Metal Roofing Guides

Free PDF MCA / McElroy Metal

Metal Roof Installation Manual

Industry-standard metal roof installation manual from McElroy Metal covering panel systems, fastening, flashing, and cold-climate requirements. Helps homeowners understand what a proper professional installation involves before hiring anyone.

Download Manual
Free Resource Metal Roofing Alliance

Homeowner Resource Library

The Metal Roofing Alliance's full homeowner hub including buyer's guides, mini-guides on choosing an installer, regional roofing considerations, and preparing for a metal roof project. Multiple free downloads in one place.

Visit Resource Hub
Free Resource Owens Corning

Roof Smarter Homeowner Checklist

Owens Corning's step-by-step homeowner checklist covering how to inspect for damage, compare material options, evaluate contractor proposals, and use a full protection roofing system. A practical pre-project guide from the manufacturer.

View Checklist

Storm Damage & Installation Reference Guides

Free PDF Owens Corning

Oakridge Shingle Installation Instructions

Official OC installation spec sheet for Oakridge architectural shingles, one of the most common shingles on Wisconsin homes. Use this to verify your contractor followed manufacturer specs, which is required for warranty validity.

Download Guide
Free PDF Malarkey

Secure Start HT Self-Adhering Underlayment Guide

Wisconsin homes require proper ice and water shield in eave zones. This guide covers correct installation of self-adhering underlayment systems, which are critical for preventing ice dam infiltration in freeze-thaw climates like Dane and Rock County.

Download Guide
Free Resource GAF

GAF Homeowner Education Center

GAF's full homeowner hub covering roof replacement planning, cost guidance, contractor selection, and payment options. Includes tools for estimating costs and understanding what a properly warranted GAF system includes. Direct from the manufacturer.

Visit Resource Hub

Top Roofing Materials for Dane County Homes

Discover the best roofing materials in Wisconsin, including asphalt and metal options, for your Dane County home. ...more

Roofing Cost Guides ,Dane County Homeowner Guides

June 30, 20267 min read

Top Roofing Materials for Dane County Homes

File Roof Insurance Claim in Wisconsin Easily

Learn how to file a roof insurance claim in Wisconsin for storm damage. Expert tips for homeowners to navigate the process smoothly. ...more

Storm Damage & Insurance

June 30, 20268 min read

File Roof Insurance Claim in Wisconsin Easily

How Much Does a Roof Replacement Cost in Wisconsin in 2026?

Wisconsin homeowners pay $9,500 to $18,500 for a roof replacement in 2026. Learn what drives the cost, what insurance covers, and how to get an honest local estimate. ...more

Roofing Cost Guides

June 30, 2026undefined

How Much Does a Roof Replacement Cost in Wisconsin in 2026?

Read the guides. Then get a free inspection from a contractor who uses these materials every week across Dane County and Rock County.

Schedule Free Inspection

Curated Reading | Trusted Sources Only

Roofing Articles Worth Reading Before You Call Anyone

Curated from national homeowner media, Wisconsin news outlets, and insurance companies. No roofing contractors. No sponsored content. Just straight information.

Roofing Cost | National

How Much Does Roof Replacement Cost? 2026 Complete Guide

Source: Angi

Angi's 2026 national cost breakdown for roof replacement. Covers average price ranges, cost per square foot, material comparisons, and what factors push the price up or down. A good baseline before you get local Wisconsin estimates.

Read Article
Roofing Cost | This Old House

New Roof Cost Guide 2026 — What to Expect and How to Budget

Source: This Old House

This Old House breaks down new roof costs by size, material, and complexity. One of the most trusted homeowner editorial sources in the country. Use this to understand what every line item in your estimate actually means before you sign anything.

Read Article
Signs You Need a New Roof

7 Signs You Need a New Roof

Source: Bob Vila

A straightforward visual guide to the warning signs every homeowner should know. Covers granule loss, curling shingles, sagging, daylight through the attic, and age indicators. Read this before scheduling your next inspection.

Read Article
Repair vs Replace

Roof Repair or Replacement — How to Choose the Right Option

Source: Bob Vila

Bob Vila's guide to deciding between repair and full replacement. Covers age thresholds, damage extent, cost comparison, and the questions every homeowner should ask a contractor before committing to either option.

Read Article
Roofing Q&A | This Old House

31 of Your Toughest Roofing Questions Answered

Source: This Old House

This Old House answers 31 of the most common homeowner roofing questions covering materials, installation, repair, ventilation, and working with contractors. One of the most comprehensive free roofing Q&A resources available.

Read Article
Insurance Claims | Wisconsin

What to Know About Insurance Claims as Storm Season Hits Wisconsin

Source: Wisconsin Public Radio

WPR's coverage of what Wisconsin homeowners need to understand about filing storm damage insurance claims. Includes guidance on documentation, filing deadlines, policy types, and what to do when your claim is underpaid or disputed.

Read Article
Insurance | Hail Coverage

Does Homeowners Insurance Cover Hail Damage to Your Roof?

Source: AAA

AAA's breakdown of what standard homeowners policies cover for hail damage, the difference between cosmetic and functional damage claims, and how to document and file correctly. Written by an insurer, not a contractor.

Read Article
Insurance Rates | Wisconsin 2026

Best Homeowners Insurance in Wisconsin for 2026

Source: Bankrate

Bankrate's 2026 guide to Wisconsin homeowners insurance rates, coverage types, and what policies actually cover for roof damage. Useful context before filing a storm damage claim or reviewing your current policy before storm season.

Read Article
Insurance Crisis | Wisconsin

The Hidden Home Insurance Crisis in Wisconsin: What You Need to Know Today

Source: Hoell Insurance Agency

A Wisconsin insurance agent's perspective on the changing home insurance landscape, why some policies are being non-renewed, and what homeowners need to understand about their roof coverage before the next storm season arrives.

Read Article
Free Roof Inspection | Dane County & Rock County, WI

You Have Done the Research. Now Get a Real Answer About Your Specific Roof.

Every guide on this page tells you what to look for in general. What none of them can do is get on your roof and tell you what is actually happening up there right now. We offer free roof inspections across Dane County and Rock County with same-week scheduling and a full written photo report at the end. No sales pitch. No invoice. If your roof has years of life left, we tell you that and leave.

01 Call or Fill Out the Form on This Page

Call (608) 575-3416 or submit the form above and we put you on the schedule, typically within the same week. We are based in Stoughton and cover all of Dane County and Rock County, including Oregon, Cottage Grove, Fitchburg, McFarland, Edgerton, Evansville, Milton, Janesville, Sun Prairie, Monona, Madison, and Fort Atkinson. No call centers, no commissioned reps, no hold music.

Same-Week Scheduling
02 We Get on the Roof and Inspect Everything

We cover every shingle field, every flashing joint, every valley, vent, ridge, and gutter line. We look specifically for hail impact damage, wind-lifted seals, granule loss, ice dam scarring, and any moisture intrusion hiding below the surface. Most significant damage on Wisconsin roofs is completely invisible from the ground, regardless of how carefully you look.

Fully Documented
03 You Get a Written Report With Photos

You receive a written photo report of every finding, not a verbal summary at the bottom of the ladder. You have already read the guides telling you what damage looks like. This report shows you exactly what we found on your roof specifically, where it is, and what it means. If we recommend a repair or a full replacement, the photos back every recommendation. No obligation to sign anything.

100% Transparent
04 Storm Damage Found? We Handle the Entire Claim

If we find hail or storm damage, we take it from there. We file the claim, attend the adjuster meeting in person, manage the full insurance process, and make sure the scope of work reflects actual damage rather than the minimum your carrier wants to pay. You have read the articles on how insurance claims work. We handle the part where it gets complicated.

We Handle It
Colin Altenburg | owner Badger Roofing of Wisconsin | free roof inspection Dane County and Rock County WI
Free | No Obligation

Colin Altenburg started Badger Roofing of Wisconsin in Stoughton with one rule that has never changed: nobody goes to your home representing this company unless they are on our payroll. When you book a free roof inspection, a Badger team member shows up, not a subcontractor, not a call-center referral, not a commissioned sales rep. You have done the research. We give you an honest assessment from the people who will do the work if there is work to be done.

Read the guides. Then get a free inspection from a contractor who uses these materials every week across Dane County and Rock County.

Schedule Free Inspection

Curated Reading | Trusted Sources Only

Roofing Articles Worth Reading Before You Call Anyone

Curated from national homeowner media, Wisconsin news outlets, and insurance companies. No roofing contractors. No sponsored content. Just straight information.

Roofing Cost | National

How Much Does Roof Replacement Cost? 2026 Complete Guide

Source: Angi

Angi's 2026 national cost breakdown for roof replacement. Covers average price ranges, cost per square foot, material comparisons, and what factors push the price up or down. A good baseline before you get local Wisconsin estimates.

Read Article
Roofing Cost | This Old House

New Roof Cost Guide 2026 — What to Expect and How to Budget

Source: This Old House

This Old House breaks down new roof costs by size, material, and complexity. One of the most trusted homeowner editorial sources in the country. Use this to understand what every line item in your estimate actually means before you sign anything.

Read Article
Signs You Need a New Roof

7 Signs You Need a New Roof

Source: Bob Vila

A straightforward visual guide to the warning signs every homeowner should know. Covers granule loss, curling shingles, sagging, daylight through the attic, and age indicators. Read this before scheduling your next inspection.

Read Article
Repair vs Replace

Roof Repair or Replacement — How to Choose the Right Option

Source: Bob Vila

Bob Vila's guide to deciding between repair and full replacement. Covers age thresholds, damage extent, cost comparison, and the questions every homeowner should ask a contractor before committing to either option.

Read Article
Roofing Q&A | This Old House

31 of Your Toughest Roofing Questions Answered

Source: This Old House

This Old House answers 31 of the most common homeowner roofing questions covering materials, installation, repair, ventilation, and working with contractors. One of the most comprehensive free roofing Q&A resources available.

Read Article
Insurance Claims | Wisconsin

What to Know About Insurance Claims as Storm Season Hits Wisconsin

Source: Wisconsin Public Radio

WPR's coverage of what Wisconsin homeowners need to understand about filing storm damage insurance claims. Includes guidance on documentation, filing deadlines, policy types, and what to do when your claim is underpaid or disputed.

Read Article
Insurance | Hail Coverage

Does Homeowners Insurance Cover Hail Damage to Your Roof?

Source: AAA

AAA's breakdown of what standard homeowners policies cover for hail damage, the difference between cosmetic and functional damage claims, and how to document and file correctly. Written by an insurer, not a contractor.

Read Article
Insurance Rates | Wisconsin 2026

Best Homeowners Insurance in Wisconsin for 2026

Source: Bankrate

Bankrate's 2026 guide to Wisconsin homeowners insurance rates, coverage types, and what policies actually cover for roof damage. Useful context before filing a storm damage claim or reviewing your current policy before storm season.

Read Article
Insurance Crisis | Wisconsin

The Hidden Home Insurance Crisis in Wisconsin: What You Need to Know Today

Source: Hoell Insurance Agency

A Wisconsin insurance agent's perspective on the changing home insurance landscape, why some policies are being non-renewed, and what homeowners need to understand about their roof coverage before the next storm season arrives.

Read Article

Locally Owned Roofing Contractor | Stoughton, WI

Looking for a Roofer in
Monona, Wisconsin?

Whether your Monona roof has undiscovered hail damage from a Dane County storm, a leak that traces back to decades of lakeside moisture and freeze-thaw cycling, or is simply past its useful life after sitting on a 1950s or 1970s ranch for 25 years, waiting only makes the damage worse and the repair more expensive. Badger Roofing of Wisconsin is based in Stoughton, about 15 minutes south via US-51. We are not a crew driving in from out of the area. We show up fast, give you a straight answer, and back every job with a 10-year workmanship warranty.

Stoughton  ·  Monona  ·  Madison  ·  McFarland  ·  Fitchburg  ·  Dane County

Call (608) 575-3416

Real Homeowner Conversations on r/Roofing

Reddit's roofing community is one of the most honest places on the internet to read unfiltered homeowner experience. No contractor marketing, no sponsored content. Just real people who went through a roof replacement, filed an insurance claim, or got burned by a bad contractor sharing exactly what happened and what they wish they had known first.

We cannot link to specific threads because Reddit content changes constantly. The searches below will drop you directly into the most useful discussions for Wisconsin homeowners right now.

Visit r/Roofing on Reddit

Search These Topics on r/Roofing

Free Roof Inspection | Dane County & Rock County, WI

Done Researching.
Ready for a Real Answer?

The guides, PDFs, and Reddit threads above give you the knowledge. The next step is having a local roofer put eyes on your actual roof. A free inspection from Badger Roofing tells you exactly what condition your roof is in, whether a repair or full replacement makes more sense, and what your insurance may cover — with no sales pressure and no obligation to move forward.

We serve homeowners across Stoughton, Oregon, Cottage Grove, McFarland, Fitchburg, Edgerton, Evansville, Milton, Janesville, Sun Prairie, Madison, and all of Dane and Rock County. If you're dealing with storm or hail damage, we're on call 24/7 for emergency tarping and damage documentation.

Free Inspection
No Obligation
24/7 Emergency Response
Stoughton-Based Crew
Badger Roofing of Wisconsin crew | roofing contractor Stoughton WI | Dane County
14+
Years Serving
Southern Wisconsin
Why Wisconsin Homeowners Choose Badger Roofing

The Contractor Behind These Resources

Every guide, PDF, and reference on this page was built by the same team that shows up on your roof. Badger Roofing of Wisconsin is based in Stoughton and serves homeowners across Dane County, Rock County, and Jefferson County. We are not a franchise, not a call center, and not a storm-chasing crew that disappears after the job. We are local contractors who answer our own phones and stand behind every roof we install — which is exactly why we share information honestly, even when it means a homeowner decides to repair instead of replace.

Stoughton-Based, Locally Owned
Our shop is in Stoughton. We are not routing a crew in from another region or state. Same-week scheduling, fast storm response, and no travel fees built into your quote across our entire service area.
No Subcontractors Ever
The crew you meet at the estimate is the crew on your roof. We never hand your job off to people you have not met. One team, accountable from first inspection through final cleanup, on every project.
Full Insurance Claim Handling
We attend your adjuster meeting, build the full damage documentation, push back when the scope is short, and track your depreciation holdback. Most homeowners with valid storm damage pay only their deductible.
Materials Built for Wisconsin's Climate
Wisconsin's hail corridor, brutal freeze-thaw cycles, and heavy snow loads demand more than builder-grade shingles. We install Class 3 and Class 4 impact-rated materials engineered to hold up against the conditions that age Wisconsin roofs faster than homeowners expect.
10-Year Workmanship Warranty
Every roof we install carries a 10-year workmanship warranty. If anything we installed fails, we come back and fix it. No runaround, no 1-800 number, no unanswered calls.
Free Inspections, No Obligation
We get on your roof and deliver a full written photo report at zero cost. If there is hail or wind damage, we document every point. If there is not, we tell you that and leave without a sales pitch.
Referral Program

Know Someone Who Needs a New Roof? Earn $250.

Referral Reward: $250 Cash per completed project

We built our reputation across Dane County, Rock County, and Jefferson County one roof at a time — mostly through neighbors recommending neighbors. When you send someone our way and they hire us, you earn $250 cash. No forms to chase, no awkward follow-ups. Tell us who to call and we handle everything from there.

Fill out the referral form with your referral's name and phone number. Colin will personally reach out to them within one business day. Once their project is complete, your $250 is on its way. No cap on referrals and no expiration on the reward.

$250 cash reward per completed project
No limit on how many referrals you can submit
Colin personally follows up with every referral within one business day
Questions? Call Colin directly at (608) 575-3416
Badger Roofing of Wisconsin referral program | roofing contractor Stoughton WI

Every referral submitted here comes straight to Colin. He makes the call personally and makes sure your referral gets the same honest inspection and straightforward pricing that every Wisconsin homeowner deserves.

Service Area | Dane County, Rock County & Jefferson County

Roofing Contractor Serving Southern Wisconsin
from Our Stoughton, WI Shop

Badger Roofing of Wisconsin provides roof replacement, roof repair, storm damage roofing, hail damage repair, and free roof inspections across Dane County, Rock County, Jefferson County, and surrounding communities. Licensed and insured in Wisconsin. No subcontractors.

Serving all of Southern Wisconsin. Call us today.
Free roof inspections | Hail and wind damage specialists | No subcontractors
(608) 575-3416
Wisconsin Roofing FAQ

Questions Wisconsin Homeowners Actually Ask

The questions below come up on nearly every inspection call we take. Straight answers from a Stoughton-based crew that has completed over 500 roofs across Dane County, Rock County, and Jefferson County.

Still have a question? Call us.
Free consultations, no pressure, no obligation.
(608) 575-3416
The honest answer is that it depends on two things: the age of the roof and the location of the damage. If your shingles are under 15 years old and the damage is isolated to one slope or a small section, a properly executed repair will hold and is the right call financially. If the roof is 20-plus years old, has had multiple hail seasons, or the damage is spread across more than one area, repairs become a short-term patch on a system that is already close to failure — and most insurance carriers will tell you the same thing. We inspect roofs for free across our service area and give you a written assessment that tells you exactly which category your roof falls into, with photos to back it up. We will recommend a repair when a repair is the right answer. We do not push replacements on roofs that do not need them.
For a typical Wisconsin single-family home, a full roof replacement with architectural asphalt shingles runs between $9,500 and $18,500, with most of the homes we complete landing in the $11,000 to $15,000 range. The variables that move the number are square footage, roof pitch and complexity, whether the decking needs repairs, and the shingle line you choose. Impact-resistant Class 4 shingles cost more upfront but often qualify for a discount on your homeowners insurance premium, which closes the gap over time. Our quotes include tear-off, full decking inspection, ice and water shield along eaves and valleys, underlayment, all new flashing, ridge cap, and permit. We do not quote low and add costs after the work starts. If storm damage is involved, most of our customers pay only their deductible once the insurance claim is properly filed and documented.
Yes, when the damage was caused by a covered weather event. Hail and windstorm damage are covered perils under virtually every standard Wisconsin homeowners policy. The two things that determine whether your claim gets approved are documentation quality and timing. An adjuster's initial scope is often incomplete — they miss secondary damage, attribute storm impact to wear, or use repair allowances that do not reflect actual replacement costs. We build the full damage documentation package, attend the adjuster meeting on your behalf, and push back on scopes that come in short. What insurance does not cover is a roof that has simply aged past its useful life with no storm event to tie damage to. That is why a free inspection before filing anything is the right first step — we tell you whether you have a legitimate storm damage claim before you involve your carrier.
Do not wait, but do not panic either. The first thing to do is document anything visible from the ground — dented gutters, damaged window screens, or dings on AC units are indicators of hail size and impact force that strengthen a claim. Then call a local roofing contractor for a free inspection before you contact your insurance company. That order matters. Once you know what damage exists and how severe it is, you are in a far better position when you make the first call to your carrier. Wisconsin gives you one year from the date of a storm event to file a hail damage claim, so you are not in a race, but damage that sits undocumented through another Wisconsin winter is harder to tie conclusively to the original storm. We respond within one business day for inspections across our service area and can be on your roof before the door-knocker trucks have cleared the neighborhood.
Storm chasers follow hail events from state to state, saturate a market for a few weeks, and move on before you notice a problem with the installation. The signs are consistent: they show up at your door within 48 hours of a storm, they are often from out of state or have a toll-free 800 or 844 number instead of a local area code, they pressure you to sign a contract the same day before you have gotten any other quotes, and they cannot provide a Wisconsin contractor license number or local references. A legitimate local contractor has a verifiable address in the area, uses a local phone number, pulls permits on every job, and will still be in business when you need warranty work two years from now. Ask for the Wisconsin contractor license number and look it up before signing anything. Ask where their shop is located. Ask for references from jobs completed in your specific county. That conversation alone tells you most of what you need to know.
Our free inspection means we drive to your home, get on every accessible slope of your roof, and give you a written photo report the same day. We look at shingle condition across all surfaces, granule loss patterns, flashing at chimneys, skylights, and walls, ridge cap integrity, soffit and fascia condition, and any visible decking issues at the edges. If there is hail or wind damage, we document every impact point with photos and measurements. If there is not damage that warrants a claim, we tell you that and leave without a pitch. There is no obligation whatsoever to hire us after an inspection. Some homeowners get an inspection, learn their roof has several years of life left, and go on with their day. That is a fine outcome. We would rather you call us back in five years for a replacement than feel pressured into something you do not need right now.